Conscious Entrepreneurship

Finding and defining a niche and why it might stop you from doing anything

Are you in the same spot where you have troubles defining what exactly you do in one sentence or in finding your exact niche?

Guess what, you are not alone. I’ve spent weeks wasting getting out there and showing people who I am and that I can help them just because there are so many voices screaming: first you need to find your exact niche.

But why should I, if it totally paralyzes me and the result is: doing nothing.

Instead, it’s much better to go out there and do something. See what people you attract and what problems you solve. See what you are good at and what you enjoy. See what feedback you get. Ask others how they would describe what you do.

And with all this information, you are able to define your niche.

How do you want to define a niche without information?

Why reck your brain and lose weeks or even month?
In this time you could have already attracted and collect a small community (or follower or however you want to call it).

So, instead of constantly thinking of what kind of coach, photographer, designer or whatever you are: GET the hell OUT THERE, show yourself and be authentic.
(If you think you found your perfect niche and no one knows you – what’s the point?)

Be open for new ideas, but check if it fits you.

You don’t have to follow every advice experts give. Everybody is different, so what worked for them, doesn’t mean it will work for you.

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